People of FoCo
Our new campaign People of FoCo has been generating a lot of buzz (pun intended) around the community and we couldn't be happier. Hive Theory launched this campaign with the goals to connect the community, reduce the stigma around mental illness, and show the diversity that we have within our community. While it is painfully obvious that we need more ethnic diversity in the community, we have a massive amount of diverse individuals in our community. We hope that sharing what makes people different will make everyone recognize the strengths of others and what they bring to our Hive.
On Tuesday of this week, we had the luck to talk to many amazing individuals in The Artery in Fort Collins. For those of you who haven't been in, The Artery is one of the coolest spaces in Fort Collins, featuring on its ground floor constantly rotating art installations, a cafe and bar, and a performance venue. On the second floor, there is a full art gallery, art studios for rent, and Air B&B rooms! We originally went into The Artery to get a glass of wine and wrap up our work day, but we immediately knew that there were some incredible individuals that we needed to capture for People of FoCo. The incredibly artistic vibe of The Artery draws in creative and unique people that have an entirely unique point of view to offer. One of the amazing people that we interviewed (his post is coming) even made Emma cry while she was interviewing him. Happy tears we promise.
We need more authentic spaces like The Artery in town where you can be purely you and make real and stripped down connections with those around you. Even though it is not a brink and mortar location, we hope that the People of FoCo campaign can help our Hive feel more connected with their other members, and push people in the direction of living their lives completely authentic to themselves.